Dubai Design Week 2018 graphic campaign launched

Celebrating the rich and iconic architecture in Dubai, the 2018 campaign graphics – that will be used to promote this year’s Dubai Design Week - have been officially launched.

The campaign, which has been developed in-house, contains 18 variations which used original photography draw on views and close-up crops from buildings as diverse as the Al Fahidi Historic Neighbourhood through to the newly completed circle of the Ain Dubai ferris wheel on Bluewaters Island.

Artwork, developed using a process of applying a set of colours specifically chosen to reflect the city’s colour palette, also features the Burj Khalifa, Emirates Towers, Dubai Metro, Dubai Design District and the Khazan Park Water Tower.