SWEY and Bad Berry Club are two Dubai-born eyewear brands with distinct identities and a shared passion for design, fashion and culture.
Founded in 2021, SWEY is a contemporary eyewear brand rooted in culture. With a focus on quality craftsmanship, premium materials and thoughtful details, the brand creates distinctive frames that balance design and everyday wearability. Beyond eyewear, SWEY brings people together through music, art and creative collaborations. Both brands will showcase a curated selection of sunglasses, from everyday essentials to bold, statement-making designs.
