Poster Town Lucerne


14 November | 3.30pm – 4pm
DIDI Space, Mezzanine Level, Building 4, Dubai Design District (d3)

An exploration of the different factors that have informed this small city’s vivid, internationally recognised graphic design scene.

About Weltformat

This internationally recognised festival introduces design enthusiasts to different poster trends in Switzerland and promotes the poster medium in all its facets.

Weltformat DXB is a collaboration between Tashkeel, Welformat (a collective of graphic designers from Lucerne), Cairo-based designer Engy Aly and Mobius Design Studio’s Design House, with the support of Pro-Helvetia. It will be supported by four poster design workshops, three public talks and a publication.

In parallel, there will be an exhibition of posters created in response to the theme of Delusions and Errors by a diverse group of designers from the MENA region. It attempts to explore notions of embracing seemingly imperfect processes, malfunctions, or the unpredictability of different methodologies of working.

Erich Brechbühl

Erich Brechbühl was born 1977 and grew up in Sempach, Switzerland. After an apprenticeship in graphic design at the studio of Niklaus Troxler in Willisau (1998-2002), Erich Brech- bühl founded his own graphic design studio Mixer in Lucerne. Since 2007 he has been a member of the Alliance Graphique Internationale (AGI). 2009 he was co-founder of the poster festival Weltformat in Lucerne and started the exchange meetings for graphic designers Show & Tell in 2012.

Awards (selection):
Honored Prize of Józef Mroszczak, Warsaw (2004); Red Dot Award: Communication Design (with distinc- tion) (2004); 2nd Prize, Trnava Poster Triennial (2006); Grand
Prix, Lahti Poster Biennial (2007); 2nd Prize, Concours international d’affiches, Chaumont (2008); Grand Prix, Swiss Poster Award (2008); Golden Bee Award, Moscow Global Biennale of Graphic Design (2012); TDC Prize, Tokyo Type Directors Club Annual Awards (2013); 1st Prize, Int. Biennial of Theater Posters Rzeszow, Poland (2013); Bronze Medal, Taiwan Int. Poster Design

Awards (2013); Grafia Tapani Aar- tomaa Prix, Lahti Poster Triennial, Finland (2014); Winner, 19th Biennial Colorado Int. Invitational Poster Exhi- bition (2015). 


For further information please contact Tashkeel